In February 2021, Olive tree Media commissioned McCrindle to conduct demographic and quantitative research to understand the role of faith and religion in forming modern day Australia. The key objectives of this research are to:

• Explore current trends and attitudes of Australians about the role of faith and religion in society.
• Understand the role Christianity has played in the history of Australia
• Investigate how Christianity has impacted the values of Australians
• Understand Australians' perspectives of Christians and Christianity

This report is useful for churches as they plan for the future and includes many facts that invite smaller conversations. Here are a few conversation starters:

• Despite Builders being more likely to identify with Christianity than Gen Z, it is the younger generations who attend church (either in church or online) more regularly....This could highlight a decline in cultural Christianity as members of the emerging generations who identify with Christianity may be more likely to live out their faith.
• Australians who were born overseas are more likely to remain committed to the religion they were shaped in from their younger years than those born in Australia.
• Those who are born in Australia re more likely to be cool towards Christianity than those born overseas.
• Younger generations are more likely to consider National Sorry Day important to the identity of Australia. Whereas older Australians are more likely to consider Australia Day as extremely/very important to the identity of Australia. (National Sorry Day rated higher than Melbourne Cup Day as important occasions to the identify of Australia).
• Australians who are warm/neutral to Christianity are most attracted to the Christian faith by seeing first hand people live out a genuine faith.
• Males are more attracted than females to explore Christianity further by being exposed to the Bible and its teaching.

Open the PDF to read the full report.

Inclusion of the report has been approved by Olive Tree Media. Check out their website for more resources.